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Lead Markets in Age-Based Innovations

Demographic Change and Internationally Successful Innovations

Nils Levsen (Autor)

Buch | Softcover

XXIII, 335 Seiten

2015 | 2015
Springer Fachmedien Wiesbaden GmbH (Verlag)
978-3-658-08814-9 (ISBN)

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Nils Levsen focuses on the international diffusion of product and service innovations for elderly users. In particular, the existence and location of lead markets is being investigated. Lead markets are characterized by their early adoption of innovations and their influence on design choice in a subsequent international diffusion process. Finally, two boundary conditions to the applicability of lead market theory are being identified and described.

Nils Levsen has been working at the Institute of Technology and Innovation Management at the Technical University of Hamburg-Harburg and examines the international diffusion of innovations.

Early Adoption Patterns and Lead Markets of Selected Age-Based Innovations.- Analysis of Lead Market Candidate Countries Based on Extant Theory.- Market Participant Study.- Age-Specialized Innovations: Stakeholder Structure and Implications.

Erscheint lt. Verlag	19.3.2015
Reihe/Serie	Forschungs-/Entwicklungs-/Innovations-Management
Zusatzinfo	XXIII, 335 p. 52 illus.
Verlagsort	Wiesbaden
Sprache	englisch
Maße	148 x 210 mm
Gewicht	470 g
Themenwelt	Technik
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
Schlagworte	Age-Specialized Innovations • Early adoption of innovations • Extant Theory • Lead Market Theory • Product and service innovations • Stakeholder Structure
ISBN-10	3-658-08814-1 / 3658088141
ISBN-13	978-3-658-08814-9 / 9783658088149
Zustand	Neuware