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Well Said! Presentations and Conversations That Get Results

(Autor)

Buch | Hardcover
256 Seiten
2012
Amacom (Verlag)
978-0-8144-1787-4 (ISBN)
23,95 inkl. MwSt
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A persuasive argument can make the difference between success and failure. Learn the simple but powerful techniques for making your speaking concise, clear, and--most important--convincing.
Whether you’re making a formal presentation, wooing a client, closing a sale, or proposing an idea, persuasive communication can make the difference between success and failure.



Well Said! shows readers how to put themselves in their audience’s shoes and tailor their message to the needs of decision makers. It reveals simple but powerful techniques anyone can use to prioritize, organize, and economize their words so that their communications are concise, clear, and—most importantly—convincing. Complete with real-life examples illustrating the concepts in action, this handy guide teaches readers how to:



Use the words and phrases that get people to listen • Capture and hold attention • Gain instant credibility with decision makers • Optimize body language • Handle Q&A with finesse • Connect with the audience • Shine with or without PowerPoint • Perfect their elevator pitch • And much more



Engaging and practical, Well Said! is the one book on presentation skills every professional should own.

DARLENE PRICE is the president and cofounder of Well Said!, Inc., a training and consulting company specializing in high-impact presentations and effective communication.

CONTENTS

Preface xi

SECTION I: Laying the Groundwork for Getting Results

Chapter 1: The Most Important Element of All 3

Chapter 2: How to Persuade a Decision Maker 15

Chapter 3: Establishing Credibility 27

SECTION II: Developing Persuasive Content

Chapter 4: Crafting Your Presentation 37

Chapter 5: Developing Content That Involves and Engages Your Audience 58

Chapter 6: Designing and Presenting Effective PowerPoint Slides 74

Chapter 7: Preparing for a Powerful Performance 89

Chapter 8: Using Effective Body Language to Show Confidence 97

Chapter 9: Conveying a Professional Image Through Dress and Appearance 114

Chapter 10: Speaking with the Voice of Authority 123

Chapter 11: Leveraging the Language of Leadership 136

Chapter 12: Handling Q&A with Credibility and Finesse 149

SECTION IV: Seizing Every Opportunity to Persuade Decision Makers

Chapter 13: Planning and Conducting Powerful Conversations 165

Chapter 14: Writing E-Mails That Get Results 182

Chapter 15: Facilitating Effective Meetings In Person and via the Telephone 193

Chapter 16: Delivering Winning Webinars 210

Chapter 17: Leading Team Presentations 223

Afterword 231

Index 233

Erscheint lt. Verlag 16.10.2012
Sprache englisch
Maße 62 x 93 mm
Gewicht 1 g
Themenwelt Sonstiges Geschenkbücher
Wirtschaft Betriebswirtschaft / Management
ISBN-10 0-8144-1787-6 / 0814417876
ISBN-13 978-0-8144-1787-4 / 9780814417874
Zustand Neuware
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